This work didn’t start with the foundation. For years, Mareta supported projects across Dilijan, renovating kindergartens, building sports facilities, and creating spaces where community happens. Green Rock Foundation simply made official what was already true, a commitment to stay, to build with care, and to create opportunities that serve the people who live here.
I’ve come to believe that some of the most important work begins without a fixed shape. It often starts with a sense that something could be held with greater care, supported more steadily, allowed to take its own form.
Mareta Gevorkyan
Founder of Green Rock
Mareta Gevorkyan
Founder of Green Rock
That belief guides every Green Rock project. The sports complex now welcomes over 400 children. The partnership with the Folk Art State Museum preserves and promotes cultural heritage through valuable initiatives that bring together culture, community, and creativity. Apicius Armenia integrates Dilijan into the world hospitality system. Meet Dilijan makes the town visible not just as a destination for tourists, but as a place where Armenians choose to celebrate their own special moments.
In 2025 alone, Green Rock Foundation organized around 60 events, engaged over 20,000 participants, and launched programs from Summer in Dilijan to DiliDog City, each one meeting a real need, respecting what already exists, and inviting Dilijan into its own future.
“The strongest results come from attention to conditions,” Mareta says. “When the focus stays on sustained commitment rather than urgency, something essential begins to establish itself.”
Although her efforts concentrate in Dilijan, Mareta intends for this approach to become a model for other Armenian cities, proving how private investment can transform lives when it builds from the community up, not from blueprints down.
In 2025 alone, Green Rock Foundation organized around 60 events, engaged over 20,000 participants, and launched programs from Summer in Dilijan to DiliDog City, each one meeting a real need, respecting what already exists, and inviting Dilijan into its own future.
“The strongest results come from attention to conditions,” Mareta says. “When the focus stays on sustained commitment rather than urgency, something essential begins to establish itself.”
Although her efforts concentrate in Dilijan, Mareta intends for this approach to become a model for other Armenian cities, proving how private investment can transform lives when it builds from the community up, not from blueprints down.
A COMMITMENT THAT CONTINUES
The Dilijan Promise
Culture
Keeping the soul of Dilijan alive, honoring where we come from while making room for where we're going. The traditions that define us deserve to be celebrated, and the new ideas that inspire us deserve space to grow.
Sustainability
Taking care of the place we call home, so it stays beautiful for the people who come after us. We think about tomorrow while we work today, protecting the nature, the air, and the life that make Dilijan worth living in.
Community
Building a place where people choose to stay because they can see a future here. When someone finds opportunity, purpose, and connection without having to leave, that's when a city becomes home in the truest sense.
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Partners
In Collaboration With Our Trusted Partners
